AYLA SMITH

Social Media Manager & Marketing Consultant

I’m Ayla, your trusted marketing partner – bringing the strategy and support your business has been waiting for.

I help founder-led small to medium businesses who don’t have the time – or let’s be real, the energy – to manage their own marketing, without the scary big-agency price tag.

Let’s Work Together

Strategy and Support

I help founder-led small to medium businesses who don’t have the time – or let’s be real, the energy – to manage their own marketing, without the scary big-agency price tag.

With 10+ years of experience across industries like trades, professional services, hospitality, tourism, construction, mining and more, I know exactly how to help businesses show up, stand out, and scale.

I also bring three years of recruitment experience, giving me a strong understanding of hiring and retention strategies – especially in competitive markets. I can help position your business as an employer of choice, craft compelling job ads, and write website copy that attracts the right candidates.

Whether you need someone to completely take social media off your plate, or you’re ready for a full-service partner handling content creation, websites, award submissions, SEO, collateral design (and beyond!) – I’m your girl.

Let’s Work Together

SERVICES

01.

Social Media Marketing

Set up and strategy, content creation, engagement, community building, and optimisation to grow your online presence and engage your ideal audience.

02.

Award Submission Writing

Compelling, results driven submissions for industry awards, with proven success for awards such as 40 Under 40 Award, Business of the Year, Innovator of the Year, Service Excellence Award, Businessperson of the Year and more.

03.

LinkedIn Personal Profile Optimisation

Positioning business leaders and entrepreneurs to attract high quality clients, media opportunities, and awards.

04.

Capability Statements

Professional documents that showcase your business credentials, expertise, and value – ideal for tenders or business development opportunities.

05.

Website Content & SEO

Conversion focused web copy and foundational SEO to help your site rank, resonate, and drive results.

06.

Case Studies & Blogs

Showcasing client success through strategic case studies or publishing high value blog content to educate and engage.

07.

UGC (User-Generated Content) Creation

Authentic, influencer style content to build trust and boost engagement with your brand.

08.

…and more

Just ask!

LET’S WORK TOGETHER

Fill out the form below and let’s start something amazing

Let’s Work Together

Testimonial

WHAT CLIENTS ARE SAYING

“Working with Ayla has been a total game changer for our business. Before she came on board, our social media was inconsistent and lacked direction – but she brought clarity, strategy, and a whole lot of creativity to the table.

What I enjoy most is how easy she is to work with – she just gets it and takes the pressure off so I can focus on running the business. She’s proactive, responsive, and genuinely passionate about what she does.

I’d recommend her to anyone looking to level up their online presence.”

Andrew HookDirector – Bara Electrical

“Before working with Ayla, our marketing efforts lacked accountability – we were always stuck in the ‘we’ll get it done’ phase. Ayla changed that by keeping our management team on track and guiding us toward the best strategies.

What I appreciate most about working with her is her unique balance of friendliness and firmness. She doesn’t just agree for the sake of it; she challenges our thinking and provides well reasoned recommendations that truly make a difference.

I’ve already recommended her services to several clients because she is an invaluable asset to our business. We deeply appreciate everything she does for us!”

George BaramilyFounder – Bara Electrical

“We love working with Ayla from Smithies Social, she has helped us get off the ground with social media, website, menu layout and heaps more. We appreciate her easy going nature and definitely makes our lives easier! Happily recommend Smithies Social to anyone who wants to improve their social media presence.”

Robbe BryceFounder – Kiln Ale House

“Ayla Smith has been an invaluable asset to RV Solutions WA, bringing a unique blend of creativity, strategic insight, and genuine passion for the caravan and off grid lifestyle.”

Scott EarleyFounder – RV Solutions WA & Gypsy King Caravans

USER GENERATED CONTENT

Authentic content that builds trust, drives engagement, and converts.

UGC is real, relatable content – created by people, not brands. And it works, because people trust people.
I create high quality, natural feeling UGC that helps your business build credibility and social proof, connect with your audience, increase conversions through authentic storytelling, showcase your product or service in action, and provide content you can reuse across ads, social media, and your website.
Brand partnerships are also available, through my Instagram page @Smithies_Home.

Let’s Work Together

Brands I have worked with

LET’S WORK TOGETHER

Fill out the form below and let’s start something amazing